Our Story
Ayri Pure Essentials was born out of a personal struggle with dry, irritated scalp while I was on my own hair journey. As I began the process of loc'ing my hair, I found myself spending hundreds of dollars on products that promised relief but only provided temporary solutions. Frustrated with the lack of effective results, the idea to create a product tailored to my specific needs emerged.
I turned to my aunt, a professional hairdresser and stylist, to consult on which ingredients would best address the problems I was facing. With her expertise and my own research, I carefully selected all-natural ingredients that would soothe irritation, strengthen my hair, and promote healthy growth. After using this self-made product for over four years, I realized not only how well it worked for me but how it could help others too.
I shared it with friends and family, and soon they were falling in love with it just as I had. That’s when we knew we needed to share it with the world. We are committed to creating a brand that resonates with those who are navigating their own hair journeys, offering a rich, natural solution that delivers results.
Ayri Pure Essentials is more than a product – it’s a promise. A promise to help people love their hair and trust in the power of natural ingredients. The name Ayri comes from our son, and it symbolizes the lasting impact and legacy we want to leave for our family. Through Ayri Pure Essentials, we’re building something that not only nourishes the hair but also nurtures a legacy that will stand the test of time.